“How is the business performing each day?”
ConditionsNobody has defined which order statuses count as revenue.
RequirementsAgreed sales metrics, orders, AOV, cancellations, and payment performance.
Live bootcamp
From raw data to AI
Stop learning Analytics Engineering as a collection of disconnected tools. Build and operate the whole system.
The rise of Full-Stack Analytics Engineering
A Full-Stack Analytics Engineer understands how the entire analytics system works—from raw data and infrastructure to trusted analytics, self-service, and AI.
That doesn’t mean owning every component alone. It means understanding how the layers connect, making better decisions across their boundaries, and building systems that remain reliable as they grow.
The flagship project
Join a simulated ecommerce company as its Analytics Engineer. Work with continuously changing operational data and turn ambiguous stakeholder questions into trusted analytics.
Business requests
ConditionsNobody has defined which order statuses count as revenue.
RequirementsAgreed sales metrics, orders, AOV, cancellations, and payment performance.
ConditionsOrder value must be reconciled from line items, discounts, and status rules.
RequirementsA tested order model and an explicit, documented metric definition.
ConditionsProduct prices require validation and inventory is only a current snapshot.
RequirementsProduct and category rankings, discount analysis, and low-stock demand flags.
ConditionsThere is no session ID, and the order table is the conversion endpoint.
RequirementsAn honest user-level funnel from signup through checkout and purchase.
ConditionsThe data supports US states—not global performance or true retention.
RequirementsState-level performance and repeat-customer value the business can trust.
ConditionsSelf-service and AI are only useful when the definitions underneath are trusted.
RequirementsGoverned metrics, self-service analytics, and a grounded AI experience.
What you build
You will be able to explain not only what each tool does, but why it exists, what it connects to, and what breaks without it.
The six-week journey
Build the platform foundation, automate SQL transformations, and ship a live dashboard.
Add data modeling, testing, documentation, automation, and AI-assisted development conventions.
Add CI/CD, cost observability, a semantic layer, advanced AI workflows, and an analytics agent.
A purpose-built learning experience
Course content, labs, capstones, progress, feedback, and the cohort live together in one platform.
LAB 04 · DATA QUALITY
The finance team found duplicate orders. Add tests that catch the problem before the dashboard refreshes.
Live and accountable
You always know what to build next—and someone notices whether you built it.
Your weekly rhythm
See the next system capability built and explained.
Implement the work inside your evolving platform.
Bring questions, decisions, and work in progress.
Use automated and human feedback to strengthen the result.
Who it is for
SQL, dashboards, and how the business uses data.
Infrastructure, dbt, engineering practices, and AI.
Transformations and individual pieces of the stack.
A complete architecture, production practices, and ownership.
Production analytics, dbt, and data modeling.
Observability, CI/CD, self-service, and AI agents.
Learn with practitioners
Learn the architecture, tradeoffs, and failure modes behind modern analytics platforms from people actively doing the work.
Live sessions focus on the decisions that age better than step-by-step recordings: what to build, what to avoid, and how to know when the system is working.
Analytics engineer and educator with 12+ years across analytics, BI, and data engineering. Oleg has built analytics stacks, led dbt modernization work, and developed AI-assisted engineering workflows for production teams.
Practitioners unpack a real decision from their work—what they chose, what they rejected, and what they learned.
Speaker lineup will be announced before enrollment opens.
Free 2027 roadmap
Map what you know, spot the gaps between SQL and full-stack ownership, and choose what to learn next.
Inside the roadmap
Founding cohort · Limited to 25
Spend six weeks operating one production-style analytics platform, from raw data to trusted analytics and AI.
Your cohort includes
One-time payment · USD
$599$999
Founding members save $400
You get the complete program at the founding price in exchange for candid feedback that helps shape future cohorts.
Get roadmap + launch updatesEnrollment is not open yetDates, schedule, and policies will be published before enrollment.
FAQ
No. You should be comfortable with SQL and basic Git. Foundations such as CLI and data modeling are included, but the pace assumes prior analytics experience.
One live lecture and one live office hour each week, with guest practitioners every other lecture. Most practical work happens asynchronously on the learning platform.
A production-style analytics platform using continuously changing data: infrastructure, transformations, tests, documentation, CI/CD, observability, a semantic layer, and an AI analytics agent.
You submit dbt artifacts for automated grading and AI feedback. Selected submissions receive human review, and useful mistakes may be discussed during office hours.
The founding cohort is designed to validate the curriculum and platform while producing the student work, feedback, and outcomes needed for future $999 cohorts.
Those operational details have not been finalized yet. They will be published before enrollment opens.